ERM Advanced Telematics is moving into the market for electric vehicles

20.5.2019. ERM wants to offer its new StarLink EV, a unique telematics product for the EV market, in cars, buses, trucks and even two wheelers such as motorcycles and scooters can be used.

The international automotive supplier, ERM Advanced Telematics (https://ermtelematics.com/), whose products are installed in more than 5 million vehicles worldwide, is expanding into the booming electric vehicle market. The company plans to bring in this month’s StarLink EV on the market, a unique telematics product for the EV market, in cars, buses, trucks and even two wheelers such as motorcycles and scooters can be used. The new product is offered to the customers and partners of the company from June in more than 65 countries.

ERM considers that the entry into the electric vehicle market as a natural continuation of its business strategy and as part of his overall plan, which is based on the prediction of future Trends for the facilitation of advanced services and technologies to the global automotive market.

The market for electric vehicles (EV) is a quantum leap for more than a hundred years old, the conventional car industry. Electric vehicles are based on a powerful battery compared to conventional batteries, and are sold with a 48 V, 72 V and up to 100 V per battery. This enables sufficient power to operate all systems of the vehicle and to allow a driving experience, the is with the from gasoline – and diesel-powered vehicles is comparable.

The entire range of the vehicle systems is controlled by the vehicle computer on a network and managed with a similar operating means of the CANBUS, which is used in older vehicles. The term “connected car” refers to the telematics capability for remote positioning and control of the vehicle and is only with newer models or new cars feasible.

The topic has gained on-the-EV-market is of exceptional importance, and the ability to locate the various systems remotely, and to update and to allow, in the future, the correction of errors, updates, and additional services, without the need for a recall needs to be carried out, forms the basis for the success of this new market sector.

The new StarLink EV solution of the ERM is what is adjusted for the high-voltage range of up to 100 V, and it is possible to use the ERM already developed technological advantages for the conventional automotive market and for the future EV market.

StarLink EV will be equipped with an internal backup battery, with the help of the award-winning ERM technology can be used for the analysis of driver behaviour and for the detection of accidents. It is through Bluetooth communication using an add-on device for mobile phones or various Sensors and the CAN-Engine-technology of the company is supported, allowing a sophisticated access to the computer system of the vehicle via the can bus.

“The fast-growing market for electric vehicles will be in the coming years in the world of extraordinary importance,” said Eitan Kirshenboim, CMO at ERM Advanced Telematics,.

“Part of our Vision is, advanced technological solutions to offer our partners and end customers with a more value and at the same time an even stronger connection of the drivers to their vehicles.” He adds: “We look at the EV market as a major growth accelerator for telematics solutions that enable the remote analysis of vehicles traveling today and in the future on the roads. The StarLink EV is the first market entry of the ERM and the first in a planned product line for this emerging market, with the help of our partners to expand their services significantly and to open up in addition to their existing markets, a Segment of the emerging EV market.“

Eitan Kirshenboim – CMO of ERM Advanced Telematics (photo: ERM Advanced Telematics)

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