27.5.2019. Audi ignited the next stage in terms of E-Commerce: 5 and up. June 2019, the company’s retail offers the special edition Audi TT quantum gray Edition* for the first time, new cars exclusive to the Online direct purchase.
The buyer can also have Leasing or financing non-binding digital requests and the limited and exclusively-equipped model in Germany to your desired location to deliver. The Audi is a Partner of important part of this first pilot project for direct Online sale.
After the successful introduction of the Audi-own Online-platform for used cars in the autumn of 2017, the Four-ring start in the digital distribution of new cars. About www.audi.de the direct purchase of an exclusive online model is possible for the first time. “With this pilot project, we now collect valuable experience and learn a lot about users and Buyers,” says Martin Sander, Vice President of Global Marketing and Sales of AUDI AG.
The Audi TT quantum grey Edition is limited to 99 pieces and is at a final price of 62.305,03 EUR**. The sale takes place in the European economic area. The model contains special features, such as the design package expressrot in the interior or the partial matting of the Clear coat “TT” in the exterior.
Both of these Features are exclusively available only in this special edition. The buyer can deliver the model to its request, the date and place in Germany. In addition, he may arrange for online approval with his preferred indicator, advance and financing or Leasing online non-binding requests. With the special model, the Audi will be piloted Live advice. By clicking on the buyers linked with a customer service representative, based in via Augmented Reality glasses, a Live Stream to the customer and provide him with the Details of the vehicle presented.
The Online sale of the TT quantum grey Edition will be held with the involvement of trade. In the new agreement (valid until 2020) is anchored to the topic of E-Commerce for all models. The commercial for Audi a continues to play a key role: here, The focus lies on the topics of customer care and communication, as well as Service. “What is clear is that Online sales is a pillar of future sales. The stationary trade remains even in times of digitization, a strong and reliable Partner for us,“ said Sander. From the beginning of 2020, the company wants to market together with Audi, partners are increasingly selected new vehicles online via an e-Commerce store.
*TT quantum grey Edition, 45 TFSI quattro S tronic
Power: 180(245) kW(PS)
Fuel consumption combined: 7,0 l/100 km,
CO2-emissions combined in g/km: 161
**For the domestic delivery of the purchase price incl. legally valid German VAT of 19%.
For the tax-free intra-community supply and the tax-free Export of price incl. Security Deposit amounting to 19%. In the case of deliveries in foreign countries of destination will be charged until receipt of proof of proof of crossing the border of the vehicle, a security Deposit amounting to 19%. The taxation of the vehicle purchase on the Basis of the underlying net price is to be carried out by the buyer independently in the foreign country of destination.
A special model Audi TT quantum grey Edition (photo: AUDI AG)
TT quantum grey Edition, 45 TFSI quattro S tronic, power: 180(245) kW(PS)
Fuel consumption combined: 7,0 l/100 km,
CO2-emissions combined in g/km: 161
