28.5.2019. Volkswagen is in the sports sponsorship on the theme of football. Wolfsburg is the German football Association (DFB) from the VfL to the European football Association UEFA, Volkswagen is a global Partner of numerous Clubs and associations. With Joachim Löw, Volkswagen has now can win a celebrity brand ambassadors from football.
The national coach and world coach of the year 2014 will be in the future, represent the Volkswagen brand. Löw is intended to accompany the company, especially on his way in electric mobility.
In the run-up to the DFB-Cup finals could convince Löw on Saturday itself from the fascination of all-electric driving: Together with Volkswagen chief, Herbert Diess, the 59-Year-old in a prototype of the ID what.3 in Berlin. ID.3 is the first model of the new Volkswagen electric family, which comes from the next year on the market. “It was an absolutely amazing experience to drive as silently and comfortably through Berlin,” enthused Löw from the test drive in a camouflaged vehicle, which celebrates in September at the IAA world premiere. Born in the black forest, is convinced: “With the introduction of the ID.3 enable Volkswagen to lead the electric mobility out of its niche wants.“
Jürgen Stackmann, Board member for sales of Volkswagen passenger Cars brand: “Joachim Löw coaches the national team for many years at the highest level, and so sporting setbacks not to be swayed. In addition, it has succeeded again and again, breaks to initiate. Therefore, he fits perfectly to Volkswagen. With the beetle and the Golf, we have characterized the classes over the years and now run with the ID.3 the next break in the fire. We want to inspire with the electric mobility of millions – as well as the national coach with his new team.“
Joachim Löw says: “There is hardly a company that is so firmly rooted in football, such as Volkswagen. I am very pleased that Volkswagen supports football in all of its diversity. We in the national team are finally just the tip of the iceberg. The Us is aware that it needs a good base to have a successful national team.“