24.5.2019. Audi is a provider of holistic, CO2-neutral Premium mobility – with the aim to play in the competition for the leadership role. To do this, the manufacturer has accelerated its electrification Roadmap and company-wide Decarbonisation.
Already by 2025, the CO2 footprint of the vehicle fleet to reduce the entire life cycle by 30 percent compared to 2015. The rate of return on capital as the key financial control parameter is in the future so the CO2 Performance of the Four rings and is expected to rise by sustainable Management to more than 21 percent.
The managing Board provides for the realignment of the Bank 130. Annual General meeting in Neckarsulm, prior and informed on current business developments. While Audi 2019 overcome a challenging financial year with high operating pressures, is driving the premium provider of the renovations and aims in the long term, a significant increase in the value of the company. The Four rings will be focusing this strictly on customer-oriented innovation, its business model profitably and further develop synergies within the Volkswagen group, as well as in external partnerships to realize. The guiding principle of the profound Transformation, “is Consistently the Audi”.
“Audi offers the most beautiful Form of sustainable mobility: Our Vision is for a new consistency in the strategic orientation and its implementation. We want to create the strongest customer experience in our industry, and Audi to the top of the change in the premium segment of the lead,“ says Bram Schot, Chairman of the Board of AUDI AG. “The key for me is that we are a customer-oriented company. Among our Top issues, extensive networking, a compelling digital Ecosystem and highly automated Driving, therefore, with a focus on the inter-urban long-distance.“
By 2025, the Audi will include a Portfolio of more than 30 models with electric drive, 20 of which are pure electric. For entry into the electrical Premium world, the company wants to bring, until then, at least three models based on the Modular E-drive modular system (MDSS) for more compact vehicles. The first models on the Porsche-developed PPE architecture will be at the beginning of the next decade in the upper segment available. Its forecast for sales of pure electric vehicles, as well as models with Plug-in Hybrid drives has increased Audi and now expected for 2025 for a share of around 40 per cent electrified cars in the global sales.
In the context of the consistent focus of the Volkswagen group on electric mobility for the Four rings made up your drive Portfolio targeted to the specific requirement profiles of Premium customers. With a high proportion of large vehicle segment, the corresponding entitlement to and regular use on long-haul routes, Audi uses in addition to pure electric vehicles, Plug-in-Hybrid drives. In addition, the brand can already look into the future and is driving for the Volkswagen group, the development of fuel-cell drive.
Audi has set itself with its company-wide sustainability Roadmap for the purpose of making the entire vehicle life-cycle successively CO2-neutral, from manufacturing, utilization and recycling of the Audi models. The consistent reduction of CO2 and the conversion to renewable energies unavoidable emissions are offset. With the company-wide Decarbonisation, the CO2 footprint of the vehicle fleet already by 2025, compared to the value from the 2015 to 30 percent reduced. The company is pushing ahead with the implementation of the self-set goal, by 2025 all of the global Audi production sites, CO2-neutral. By 2050 at the latest Audi intends to achieve company-wide CO2-neutrality.
For the sustainable control of the company, the influence of vehicle projects, the average CO2 is attributed to emissions in the future in the return on capital as a company identification number. It is expected to rise to over 21 percent.
For its future course, the company put alone to the end of 2023, around €40 billion of property investments, and research and development services. 14 billion, about €on electric mobility, digitisation and highly automated Driving. To Finance the high upfront investment, Audi is systematically yield potential, for example through the Expansion of its market position in the upper Premium segment. Together with the Lamborghini brand, the new upper a imports class-models from Audi in the first quarter of 2019 is already a significantly higher proportion of the revenue of the Audi group. The new Plug-in Hybrid models, for Audi A6, A7 and A8 will add to the upper-class range soon to more. At its annual General meeting the company also announces the future expansion of the A8 model family with a new, especially luxurious and prestige-oriented derivative. For the business of Audi Sport performance models, the company plans a significant increase in sales volume and earnings.
“A prerequisite for the success of our strategic realignment is that we put the Audi structurally efficient and financial Performance. For this purpose, we have already anchored in 2018, with the Audi’s transformation plan, a clearly defined program in the company,“ says Alexander Seitz, Board member for Finance, China, and law. “The past months have shown that our policies are working and we can compensate for the currently extraordinarily high loads, at least in part. We want to build a very disciplined, because our environment and the future course of us demand more enormous.“ After the successful launch of the transformation plan, Audi has increased the objectives of the programme to a total of €15 billion in the period 2018 to 2022.
The Audi Board of management has initiated in the past few months, the organizational development of the company; the transformation process is started in all areas of the business. It is the goal, structures and processes to streamline, to key fields to align and increase the implementation pace. The “integrity, Compliance, risk management” will now report directly to the Chairman of the Board. With the establishment of the international customer Advisory Board that is closely involved in the product development process, and strengthens Audi across the entire company, focusing on customer-relevant offers.
Innovations with high customer relevance will accelerate the Audi is now focused on strategically attractive partnerships. The Four rings is planning to scale up in a comprehensive cooperation with the mobility service provider, SIXT is the flexible, Premium Service “Audi-on-demand” significantly. Starting in the fourth quarter, customers can access successively in ten European countries, first of all, up to 10,000 Audi vehicles and this flexible use. In Parallel, the company intensified the Integration of its own trade organization in the digital business field. Audi on demand is the umbrella brand for all the mobility solutions of the Short-term to long-term vehicle use. In the framework of a further Digital Initiative, the company “myAudi” developed as an Ecosystem for buyers, owners, and users to a third open-platform. Together with its partners in the trade, Audi wants to start already in the coming month the sales of new cars on the Internet – a special edition of the Audi TT* will be available to buy as a pilot model online.
With a view on the current business development of the Audi group has confirmed the completion of the first quarter, the forecast of its peak figures for 2019. The fiscal year stands in the sign of the continuation of the widest model offensive in the history of Audi. Overall, the company organized to 2019-market introductions of more than 20 models, including the new A4 is also the world’s best-selling Audi. In the strongly growing Segment of the sporty off-roader the Audi 2019 presents seven completely new SUV variants without predecessor, including two particularly sporty offshoot of the SUV top of the range model Q8. With the Q3 Sportback and e-tron Sportback, Audi introduces the design of affine Sportback concept for the first time in its SUV family.
While the model offensive will strengthen the future competitive position of the Audi, the effect in 2019, the start-up situation, numerous models initially have a negative effect from. In an increasingly challenging, the company expects the economic environment to the end of the year with a moderate growth of the Audi Council-deliveries. This is, therefore, the elimination of Stockpiling of the sales and trading organization to reflect, which had been built in the WLTP-Transition in a targeted manner. According to the Audi group expects to see its revenue a slight increase. In view of the management of follow-on effects from the WLTP conversion and the high intermediate consumption in the future, the Operating return on sales should achieve in the transition year 2019 of between 7.0 and 8.5 percent and thus still below the long-term Target range of 9.0 to 11.0 percent. The net cash flow Audi is forecast to 2019 in €2.5 to 3.0 billion.
In the first quarter of 2019, the deliveries of the Audi brand declined compared to the previous year by 3.6 percent to 447.247 (2018: 463.750) Automobiles. Here, the previously very limited availability of the model program in the Wake of the WLTP conversion had.
In particular, due to the since 2019 new report of the Audi group’s sales revenues fell to €13.812 (2018: 15.320) million and Without this Change in the reporting structure of the revenue was as a result of the significant strengthening of the upper-class segment – almost at the previous year’s level. The Operating result for the first quarter amounted to €1.100 (2018: 1.300) million and the Operating return on sales of 8.0 (in 2018 from 8.5 percent). The Audi group generated from January to March net cash flow in the amount of €1,207 thousand (2018: EUR 1,919 million)
*Audi TT quantum grey Edition
Combined fuel consumption in l/100 km: 7,0
CO2-emissions combined in g/km: 161
130. Annual General meeting of AUDI AG (photo: AUDI AG)
