7.5.2020. For the first time in the history of the company, to customers worldwide per year Audi currently course, a new fully digital model: the new A3 family is preparing for market entry.
For this purpose, 15,000 employees and nearly 20,000 sales and service technician must be trained and prepared for Service with trading partners around the world.
The presence of crisis in the light of the Corona for the first time, Audi gave up on education completely, and instead of Enriched reality and virtual reality training web-based training, digital formats use.
“The new A3 family, we bring our most important model series in the market this year. Audi AG, Retail, business development and customer service Horst, Hans Chur, head of our worldwide trading network we need, great thanks to the efforts and creativity of our team with the motivation to become our business partners on digital flexible educational formats in a very short time to prepare,“ he says.
“Here the use of digital tools for education to benefit many years of experience in our trade we are. The global situation is currently challenging in the face of already selected once again got a crash course in the direction of digitization. The next step we are working on ways to expand and already heavily, especially electro-and we charge for us. With the increasing digitization of our vehicles, training methodology, we all sayisallastirali I’m the result.“
More than 35 thousand employees of the World Trade Training usually train-the-trainer principle: is based on Audi AG trains, and usually also physically from the ground – 400 product, sales and service trainer, as approximately 250 Engineering-the worldwide market than 90% of coaches. Information related to the employees transfer.
In order to ensure uniform quality standards worldwide, Audi AG in the past produced, digital education, in various ways, partly the company’s own TV studio and in various languages will be provided. For the launch of the Audi e-tron was working for the first time with virtual reality formats. Now train-the-trainer sessions in the family knows how it is being used for A3.
The market for sales and service teams (in between) called Launch Experience” a few weeks ago already with the web’s new design features, engine and transmission types, or support systems based around training began. This individual questions that can be resolved is added to video conference with experts in Ingolstadt. In addition, existing formal education documents on an online platform to the global market.
Technical training for the new A3 also fully digital. For this model a digital self-input and output tests from the market questions for “Audi Service TV” video tutorials and expert learning program with a format of stand. The drive units for technical training events with an augmented reality virtual reality with the application of the new Audi A3 will be completed soon.
All content of the database for the retrieval of digital information “Audi information Store” as it can be used worldwide.
In Europe the new Audi A3 A5* and A3 sedan* and the dealer is already available for order in summer, other markets are slowly coming back. Also on offer is a hybrid model this year-Tron and a plug-in Audi A3 g will complete.
*Fuel consumption figures
92 116 g/km combined 3,3 – 3,5; CO2 emissions L/100 km A5: Audi A3: combined fuel consumption:–;
114 96 3,6; CO2 emissions: g/km combined 5.0 L/100 km, the Audi A3 sedan: combined fuel consumption:–:–;
/Wheels tire widths set for fuel consumption and CO2 emissions and efficiency classes depending on the span (information).
(PHOTO: Audi AG)Audi A3 A5
