22.5.2019. SEAT tests at its main plant at Martorell, in Spain, the mobility of the future and is launching two ground-breaking pilot projects. In cooperation with Mobike and ByBus, employees should be able to move in the future easier, more efficient and sustainable within the plant continued. At the same time, the number of cars in the industry is to be reduced in area.
Christian Vollmer, Board member for production and logistics at SEAT, explains: “With more than 13,000 employees at our factory in Martorell, a small town is comparable. Here we have the opportunity to test mobility solutions, which can later be used outside of the plant. Our goal is to be the benchmark for future mobility and to make our contribution to making the cities clean and sustainable. The first step we make in our factory.“
The seat bike revolutionizes mobility in the “SEAT Smart City”
SEAT transformed its factory in Martorell, more and more into a “Smart City” and sets new standards in the area of mobility in the future. It is also working on a sustainable urban development, in the framework of the initiatives implemented to meet the needs of the workers in the plant be adjusted. Through a collaboration with the popular Bike-Sharing Service, Mobike more than 100 bikes available to employees now not available. In a test phase, the mobility is tested and concept-of-date.
In the first two weeks since the launch have already registered more than 2,000 employees for the seat bike, and more than 4,700 short-distance trips are made. On average, the employees were on a stretch of 800 metres, approximately 5 minutes on the road. It is only through this new movement, the concept could be a saving of 129 hours to transfer because of.
To be able To use the service, employees need to download the official Mobike App and register once. Of course, the safety of the employees is written large: A Bicycle helmet is compulsory and at night must also be a reflective safety vest is worn. In addition, bikes may not be driven within the factory halls. In the entire plant, special areas were set up where the bikes can be parked.
ByBus starts already in the second pilot project
The ByBus project was developed by the SEAT Metropolis:Lab in Barcelona. The goal is to make the public transport system through an On-Demand bus service, based on its users and their needs, more efficiently. In the course of the Initiative currently, routes are optimized by the routes will be more flexible and real-time needs of users is taken into account.
After the Volkswagen plant in Wolfsburg, a pilot project was launched, the second phase of the trials in Martorell. The employees, three SEAT Alhambra* are available with whom you will be transported as needed to various points within the SEAT plans. To be able To transfer service from ByBus benefits, employees must inform only about 10 minutes before the scheduled departure of your transport request and location, destination and number of passengers specify. After the reservation is made, employees are picked up at the nearest bus stop by a driver and to your destination. In the first weeks after the introduction of this On-Demand-our bus service is already more than 3,000 people have been transported.
The services seat bike and ByBus are the same for all employees, free of charge, and will be tested in the coming months.