BMW motorcycle waive participation in trade shows and internet ENIGMA

1.4.2020. Munich. Because of the unpredictable nature of the epidemic and its impact further development Corona, BMW Motorcycle, motorcycle in 2020, which is one of two exhibitions in Cologne, in the months of October and November EICMA in Milan to join the internet skipped.

The background of this decision at the highest level of security, predictability and transparency in the sense of trade fair appearances by the partners involved at an early stage for all current BMW motorcycles is planning to meet the uncertainty.

BMW motorcycle, this measure will premiere in the fall of the world and visuals 2020 planned existing alternative platforms. Here, their formats, and we will concentrate on digital communication channels.

18 BMW motorcycle R Concept (Photo: BMW AG)

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